Saturday, May 2, 2009

AirAsia Signs 10-Year Deal with Akamai to Boost Online Performance and Reliability

30 April 2009

MALAYSIA & SINGAPORE--(BUSINESS WIRE)--The “World’s Best Low-Cost Airline,” AirAsia and Akamai Technologies, Inc. today announced a long-term partnership that is expected to further strengthen AirAsia’s market share in the highly competitive aviation industry. AirAsia’s highly popular website, www.airasia.com, will be powered by Akamai’s Dynamic Site Acceleration solution under the company’s first-ever 10-year agreement with an airline.

Akamai’s Dynamic Site Acceleration solutions deliver website performance up to five times faster than the origin Web infrastructure and handles the specific requirements of dynamically-generated content — without a costly hardware build out. By leveraging Akamai’s globally-distributed delivery network of 48,000 secure servers equipped with specialized software and deployed in 70 countries, AirAsia will provide a premium online experience to their customers with enhanced site speed and performance.

Akamai (NASDAQ: AKAM) is the global leader in powering rich media, dynamic transactions and enterprise applications online.

Dato’ Sri Tony Fernandes, Group CEO, AirAsia Berhad said, “Through this strategic partnership with Akamai, AirAsia will be able to keep up our momentum in enhancing our market share. It is very crucial to support our ever expanding fleet and route network. On top of it all, this reflects AirAsia’s commitment to providing our guests with the best online experience.

“AirAsia’s website is highly popular and enjoys an average of one million unique visitors a month. With our promotional deals and free-seat regional campaigns, the number of hits increases dramatically, so we need a solution to ensure our guests have a speedier, more reliable and uninterrupted online experience on airasia.com. We are very pleased with our partnership with Akamai for providing world-class technological expertise in helping to build profitable and high-performance online businesses for AirAsia,” concluded Dato’ Sri Tony.

Stuart Spiteri, Managing Director, Asia Pacific for Akamai Technologies said, “AirAsia is truly a leading brand that is always improving its competitiveness. Their commitment to Akamai underscores their vision, ambition and pursuit of excellence to deliver a best-of-class online experience for its global customers. Akamai has the unique ability to help accelerate AirAsia’s dynamic online content they depend on to build market share and enhance their brand. For the past 10 years, Akamai has made it our goal to power a better Internet for everyone. Akamai congratulates AirAsia for taking the lead once again. AirAsia’s 10-year agreement with Akamai also represents one of the longest client contracts to be awarded to our company.”

Presently, more than 2,900 enterprises worldwide trust Akamai’s single, turnkey managed service that increases the scale, reach, and performance of even the most complex Web sites, and includes a full set of tools for enterprises to monitor and control their online business.

About Akamai Technologies

Akamai® provides market-leading managed services for powering rich media, dynamic transactions, and enterprise applications online. Having pioneered the content delivery market one decade ago, Akamai's services have been adopted by the world's most recognized brands across diverse industries. The alternative to centralized Web infrastructure, Akamai's global network of tens of thousands of distributed servers provides the scale, reliability, insight and performance for businesses to succeed online. Akamai has transformed the Internet into a more viable place to inform, entertain, interact, and collaborate. To experience The Akamai Difference, visit www.akamai.com.

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